Rusty Savignac
This commentary is not necessarily directed to you, the reader. It is, however, meant for Kathleen Schmatz, president and CEO, Automotive Aftermarket Industry Association (AAIA), and any of her observers.
If AAIA’s and the Coalition for Automotive Repair Equality’s (CARE) real motives in Right to Repair (R2R) advocacy was to assist us “little guys” in our daily struggle to repair cars, the face of the automotive service industry would look totally different.
- We’d see aftermarket training opportunities, utilizing original equipment (OE) resources, sponsored by your member companies. However, we don’t – or at least I haven’t seen any.
- We’d see banner ads on your member-company websites and your magazines promoting OEs’ service information websites instead of promoting your support of R2R legislation.
- We’d see counter displays at your member-company’s stores promoting the National Automotive Service Task Force (NASTF) and informational packets distributed to your members’ customers.
The New England Service Station and Automotive Repair Association (NESSARA) ran (and will continue to run) OE resource training here in Massachusetts, regardless of the success or failure of the current bill. Requests made to two of your largest member-companies to assist in promoting these classes were ignored. Wonder why that happened?
Currently, your organizations are outspending the OEs on R2R efforts here in Massachusetts. You criticize opponents’ spending without mentioning that it’s dollars being spent to defend themselves against efforts by CARE and AAIA to gain access to intellectual property.
I have in my possession a letter from an aftermarket electronics group expressing support for R2R legislation that speaks to their difficulty building aftermarket vehicle entertainment systems that are compatible with the various automobile networks. They expressly want information to be able to build radios, etc., that can interface with the modern car. Is that not “intellectual property”? It’s far more than service information, in my opinion.
Now that my voice and opinion is heard on our radio ads and fairly well-recognized, many folks have comments about what I say. I am amazed at the number of folks who have listened to your ads promoting R2R and believe that we “indies” can’t fix new cars. Some common comments that I routinely hear are:
“I didn’t know you guys could fix that.”
“I thought I had to get the ‘oil change’ light reset at the dealer.”
“I didn’t know you had the tool to fix my tire light.”
How sad is that? No telling how many missed opportunities for servicing cars that your ads are costing the very people that you claim to be helping.
Legislators aren’t stupid. When they’ve received countless phone calls from (uninformed) small shop owners in support of R2R legislation – initiated by your team – they suspect something is rotten when high-profile trade associations come forward with the evidence to demonstrate that what you are seeking is already available. When they see the whole story, they have no choice but to oppose the legislation in a quiet way, slow it down and let it expire. My hope is that is exactly what will happen here in Massachusetts this week.
So, Ms. Schmatz, please stop spending huge sums of money to push the legislation. Instead, redirect it toward training the masses on use of OE tooling, training and service information websites, thereby really helping your members’ end-customers be successful.
Happy trails,
Rusty Savignac, owner/technician
Paxton Garage Inc., Paxton, Mass.
seapig@bigplanet.com